Whose house? REP House.
HYROX is taking over New York for its largest event ever held in North America. For two action-packed weekends, 50,000 athletes will go head-to-head over eight days of competition.
To support the athletes and content creators representing the brand, REP is launching REP House from May 27th-31st — a dedicated training and recovery space near Pier 76 where REP athletes and partners can prepare for race day, recover between events, and capture the moments that go into competing at one of HYROX's biggest events ever.
Designed around performance, the REP House highlights the full REP ecosystem — from strength and cardio equipment to apparel and Purist Nutrition support — while giving athletes a behind-the-scenes space to focus before and after competition.
A Training Hub Built for Elite Athletes
The REP House is taking over a studio near Pier 76 — close to the action so REP athletes and partners competing in HYROX can pop over before and after their race. Designed to be a space suited for preparation and recovery, with equipment, supplements, and wind-down areas, plus guided activities throughout the week.
Read More: HYROX Training and Nutrition Plan
REP Athletes Coming to Town
REP's roster of participating athletes include:
- Christian Harris
- Ryan Kent
- Lexi Johnson
- Mark Kalajainen
- Stephen Pelkofer
What's Happening at the REP House?
REP® Strive Series Cardio Equipment
REP athletes and partners will get a first look at REP's new cardio line, with access to Strive™ cardio equipment for high-level training sessions. This will also give followers a closer look at how elite competitors prepare for race-day demands — from sled pushes and threshold work to recovery-focused cardio sessions.
The Strive™ Curved Treadmill is a machine made for competitors, allowing athletes to tackle mileage on the curved belt and then switch to SLED MODE and train forward or backward sled work with over 600lbs of resistance.
The Strive™ Air Bike featuring VPR™ is unlike any air bike you've ever ridden — with Variable Pitch Resistance that allows athletes to take total control over the amount of resistance they face. This opens the door on slow, up-hill grinds and high-cadence sprints — something a typical air bike doesn't support.
REP Training Equipment
We'll have loads of gear to help the REP team practice, sweat, warm-up, or go all-out — including sleds, medicine balls, and more.
Recovery Zone
Purist Nutrition is getting in on the fun with a recovery and hospitality area where REP partners and athletes can grab Purist supplements that are NSF Certified for Sport® and contain no artificial ingredients.
Athlete Preparation and Training
The REP House will host training sessions, shakeout runs with Christian Harris ahead of race weekend, and recovery work through the week as REP athletes and partners prepare for competition.
Purist Nutrition will also be providing supplements like pre-workout and hydration, designed to support performance and recovery.
From pre-race routines to recovery practice, the space will offer a glance behind the curtain at how elite athletes approach one of the biggest events of the year — with training footage, performance prep, and athlete stories captured throughout.
Read More: HYROX Training Guide
Exclusive Hangs
REP is hosting exclusive, invite-only hangs throughout the week to train, recover, refuel, and test out the new Strive™ cardio line.
Sweet Sweet Swag
REP Athletes can score apparel swag bags from the REP House, and runners participating in Harris's shakeout run can take home a NYC patch hat after their easy jog (while supplies last).
Inside the REP House Weekend
As elite competition takes over New York City, the REP House will be home base for REP athletes and partners — a space built for training, recovery, and everything that happens before and after competition.
Throughout the week, the REP team will use strength equipment, the new Strive™ cardio lineup, and Purist Nutrition as they prep for race day, recover post-competition, and capture training footage that gives our audience an understanding of what it takes to tackle HYROX.
From shakeout runs to recovery sessions, the REP House is all about showcasing the work, routines, and stories behind preparing for one of HYROX's biggest weekends.
Rosie Borchert is a NASM-CPT, former Nike Volleyball coach, and writer whose work has appeared on BarBend, Tonal, ABC, Netflix, and Amazon Studios. If anyone would like to hire her to play beach volleyball, snowboard, binge watch TV, or go climbing, please get in touch.
This article was reviewed by Ashley Boyer, ACE-CPT, for accuracy.
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